![]() ![]() The progressive nature of the programmes is one of the things bringing people back regularly, as I said. All this continues to develop the skills and the physical qualities specific to that particular exercise session. We manipulate all the exercise variables and the amounts of sets and repetitions and the tempo. Each programme has a very specific outcome, from anaerobic to aerobic and from heart rate-specific to strength-focused, which in turn is different from strength endurance, which is different again from power. There’s a theme for each training cycle that we vary throughout the year. We want people to develop deep skills in the way they move and exercise, but also vary their workouts. It’s a great model to base training on because you’re touching every energy system and working both fast twitch and slow twitch muscle fibres and you’re also working in different planes of movement, so you’re not overloading the joint structures. What’s the benefit of this athlete-centric approach? We look at movement patterns over a period of months to ensure we avoid programmes that over-use any particular part of the musculature, to avoid injuries.Īll content is fresh and bespoke and because the system I developed is based around how athletes train, this is what inderpins it – they all train very differently and specifically for their sport. This is very important – people don’t just come in and do what’s on the screen. We test our programmes with local franchisee businesses to get customer feedback, with our head office trainers coaching the members.Īs I said, we’re a coaching-led and not a screen-led model. We also test and retest the programmes before we make them live to ensure they get the desired physiological responses.Īll this work gets done in a studio in our office in Melbourne. ![]() This is part of what keeps people engaged and leads to our high visitation rates. We look at how the way people exercise on a Monday impacts Tuesday and how Tuesday impacts Wednesday and so on through the week and then how that impacts the following week, so it’s part of the eight week programme. Time, detail and diligence go into our programmes. How did you approach the development of the programmes? In terms of customer lifetime, members stay with the studio for an average of 10 months – that’s four months more than the industry standard, according to IHRSA research. Our high-performance group training methods work really well, as the average number of weekly visits is 4.7 per member. This enables coaches to spend more time training clients and building a great sense of community. High levels of visual content showcase our programmes along with members’ heart rates on multiple digital displays around the studio. Our aim is to give every member a personal experience relevant to their own body, their level of fitness, limitations and flexibility, in a community that’s supportive and fun and with great energy in the room. Our members are overseen by accredited coaches, who are by their side to motivate, educate and push them to achieve their goals. We’ve incorporated scientifically-proven training techniques aimed at reducing body fat and creating lean muscle into a variety of progressive 50-minute functional strength, cardio, and conditioning-based classes with workout programmes for all fitness levels. Workouts are progressed over periods of eight- to 10-weeks to train different energy systems every session, and give members the opportunity to develop their skills in a way similar to the way elite athletes train. ![]() Is there a methodology behind the programmes?īFT’s group fitness offering is based on our proprietary methodology, which combines cardio with resistance programmes. We’ve currently got a presence in Australia, New Zealand, USA and Singapore, and – as of this month – the UK.īody Fit Training, (BFT) offers community-based, 50-minute functional, high-energy strength, cardio, and conditioning-based classes across 13 workout programmes. Our target of 1,000 studios globally is on the way to becoming realityįounded in 2017, we’re Australia’s fastest-growing fitness franchise with 45,000+ members across 210+ studios. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |